Brett Huebner
Associate Director of Athletics/ CFO
University of South Florida
What is your biggest challenge as a CFO?
Prioritizing the various financial requests throughout the Department. USF Athletics has many bright people with great ideas and strategic initiatives. At the end of the day, not everything can get approved.
What makes you optimistic about your program’s future?
First and foremost, the USF Athletics’ team and human capital. The overall program continues to have a sense of momentum. Other favorable factors include new facilities, location, support from campus leadership, and large enrollment to name a few.
Best advice for a new CFO?
Technical skills still matter, but the importance of strong soft skills takes on a much more prominent role. Also vitally important is to build trust in all directions.
